Luna, the country’s first eponymous brand that gave wings to urban India in the 1970s, is making a comeback in an electric avatar. Luna joins the other popular two-wheeler brands of the licence era — the Chetak and the Lambretta — which are making a return in the modern electric version, even as they retain part of their retro design.
The e-Luna, which is set to go on sale in November this year, will retain its USP of an affordable, easy-to-manoeuvre, step-thru bike, said Sulajja Firodia Motwani, founder and CEO Kinetic Green Energy & Power Solutions.
“The e-Luna will be an affordable, convenient, and lightweight model. It will be a modern, stylised version of a moped — we have retained the same values which defined the Luna,” she said. It shall address the fast-expanding e-commerce delivery segment and also be used for customised deliveries.