During the 1960s and 1970s, Lambretta was a very popular scooter brand in India. However, with the inception of modern and homegrown scooters and other various factors led to the Italian brand shutting shop in India. Nevertheless, Lambretta remained a strong player in the two-wheeler space in European markets.
With the tide shifting towards electric mobility, Lambretta has also jumped into the ship and introduced its first battery powered model. At the ongoing EICMA 2023, Lambretta has garnered attention by displaying its first prototype electric scooter. Named Elettra, the prototype is a modern interpretation of the classic Lambretta scooter.
