Electric scooter start-up Ather Energy, which launched an advanced scooter Ather 450X, plans to raise fresh funds for its next project later this year.
The Ather 450X has advanced 4G connectivity and higher mileage. It comes with a subscription offer for those who want to buy the scooter for ₹99,000. Without the subscription offer, the ex-showroom price is ₹1.49 lakh. “There is a market for a better product and hence we decided to launch this new product,” Tarun Mehta, CEO and co-founder of Ather Energy told BusinessLine.
Mehta said the launch of electric scooters from other brands was a welcome move. “But what we have done is provide our scooters with a better range, higher mileage and other advanced features.