Nissan raises global EV targets; to increase US localisation

Nissan Motor Co Ltd raised its electrified car sales goals and said it will increase power train production in the United States, as it looks to catch up in a segment dominated by newer automakers such as Tesla Inc.

The Japanese automaker was a pioneer in electric vehicles (EVs) with its all-battery-powered Leaf but has struggled alongside many legacy automakers in the face of increasing competition from nimbler new entrants.

Nissan now aims to have electrified vehicles – which include its advanced hybrid e-power cars – make up over 55% of global sales by fiscal 2030, from a previous goal of 50%, it said.