Chinese EV makers sprucing up competition to be more creative says Porche Design Head
After nearly twenty years of designing Porsche 911s and Cayennes, Michael Mauer says new competitors led by EV brands from China are making managers and designers in Germany more receptive to risky vehicle concepts.
“These startups, with no heritage, they can do things completely different,” Porsche AG and Volkswagen AG’s head of design said in an interview. “I consider it a positive thing actually, as a designer, because that makes the decision-makers — i.e., the management board — more open minded.”









