BENGALURU (Reuters) – BMW is evaluating the launch of more battery electric vehicles (EVs) in India, amid growing demand from luxury car buyers, Vikram Pawah, country president at the German carmaker, told Reuters in an interview.
“We are going to have 25 electrified products (globally) by the end of 2023, of which half of them will be fully electrified. Our intention is to evaluate each one of those 12 electrified products for the Indian market,” Pawah said.
BMW already sells three EVs in India. If supply chain problems ease, which Pawah expects will happen in 2023, EVs could contribute more than 10% of BMW’s total sales in 2023.