Air India unveils safety video with mudras from dance forms
New Delhi: Air India on Friday unveiled a new inflight safety video that integrates safety instructions with mudras or dance expressions in eight diverse dance forms.
The video has been developed in collaboration with McCann Worldgroup Asia Pacific Chairman and lyricist Prasoon Joshi, musician Shankar Mahadevan and film director Bharatbala.
“Air India’s new inflight safety video integrates safety instructions with mudras or dance expressions in eight diverse dance forms – Bharatnatyam, Bihu, Kathak, Kathakali, Mohiniyattam, Odissi, Ghoomar, and Giddha – from around the country.”
