Air India Express sets new course! Shifts focus on price-sensitive routes and leisure travellers
Air India Express, the low-cost subsidiary of Air India, is set to revamp its operational strategy. Managing Director Aloke Singh said that the airline will now focus on routes that have a higher concentration of price-sensitive customers and leisure travelers. In a recent interaction with PTI, Singh outlined the airline’s focus on consolidating its presence on existing routes instead of an immediate nationwide expansion.
Air India Group undergoing significant changes
As part of Air India Group, which includes Air India, Air India Express, AIX Connect, and Vistara, the Tata-owned conglomerate is undergoing significant changes within its airline business.
