{"id":644427,"date":"2025-08-27T08:54:45","date_gmt":"2025-08-27T03:24:45","guid":{"rendered":"https:\/\/infralive.com\/web\/?p=644427"},"modified":"2025-08-27T09:40:23","modified_gmt":"2025-08-27T04:10:23","slug":"athers-revenue-per-scooter-dips-12-as-low-cost-rizta-drives-sales","status":"publish","type":"post","link":"https:\/\/infralive.com\/web\/athers-revenue-per-scooter-dips-12-as-low-cost-rizta-drives-sales\/","title":{"rendered":"Ather\u2019s revenue per scooter dips 12% as low-cost Rizta drives sales"},"content":{"rendered":"<p>Ather Energy, now the country\u2019s third-largest electric two-wheeler (E2W) maker, saw its revenue per scooter fall 12% in FY25 as it shifted focus to its affordable family scooter, Rizta, which accounted for close to 60% of total sales in the previous fiscal.<\/p>\n<p>Revenue per scooter of the Bengaluru-based EV firm dropped to \u20b9128,295 in FY25 from \u20b9143,333 in FY24 and \u20b9155,571 in FY23, according to the company\u2019s FY25 annual report. The decline was largely due to the success of Rizta, which became the company\u2019s bestselling model within a year of its launch and helped it overtake rivals like Ola Electric in market share.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ather Energy, now the country\u2019s third-largest electric two-wheeler (E2W) maker, saw its revenue per scooter fall 12% in FY25 as it shifted focus to its affordable family scooter, Rizta, which accounted for close to 60% of total sales in the previous fiscal. Revenue per scooter of the Bengaluru-based EV firm dropped to \u20b9128,295 in FY25 from \u20b9143,333 in FY24 and \u20b9155,571 in FY23, according to the company\u2019s FY25 annual report. The decline was largely due to the success of Rizta, which became the company\u2019s bestselling model within a year of its launch and helped it overtake rivals like Ola Electric [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[130,240,138],"tags":[],"class_list":["post-644427","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-power-the-financial-express","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/644427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/comments?post=644427"}],"version-history":[{"count":0,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/644427\/revisions"}],"wp:attachment":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/media?parent=644427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/categories?post=644427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/tags?post=644427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}