{"id":597152,"date":"2023-08-10T11:24:44","date_gmt":"2023-08-10T05:54:44","guid":{"rendered":"https:\/\/infralive.com\/web\/?p=597152"},"modified":"2023-08-10T12:53:35","modified_gmt":"2023-08-10T07:23:35","slug":"air-india-wont-let-go-of-maharaja-airline-to-unveil-new-logo-rebranding-today-all-details-here","status":"publish","type":"post","link":"https:\/\/infralive.com\/web\/air-india-wont-let-go-of-maharaja-airline-to-unveil-new-logo-rebranding-today-all-details-here\/","title":{"rendered":"Air India won\u2019t let go of Maharaja! Airline to unveil new logo, rebranding today \u2013 All details here"},"content":{"rendered":"<p>Air India\u2019s 77-year-old mascot \u2014 the Maharaja \u2014 will not retire anytime soon. His workload, however, may come down; instead of a mascot\u2019s role, the potbellied, lovable Maharaja with his curling moustache, aquiline nose and striped turban may be present in the airline\u2019s premium classes and airport lounges.<\/p>\n<p>This is part of a rebranding for Air India (AI), which is expected to be unveiled on Thursday in New Delhi in the presence of the Tata group top brass. The carrier\u2019s current logo, featuring a red swan with a distinctive orange Konark Chakra, is expected to make way for livery housing a three-colour combination \u2014 red, white and purple \u2014 as a sign of change.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Air India\u2019s 77-year-old mascot \u2014 the Maharaja \u2014 will not retire anytime soon. His workload, however, may come down; instead of a mascot\u2019s role, the potbellied, lovable Maharaja with his curling moustache, aquiline nose and striped turban may be present in the airline\u2019s premium classes and airport lounges. This is part of a rebranding for Air India (AI), which is expected to be unveiled on Thursday in New Delhi in the presence of the Tata group top brass. The carrier\u2019s current logo, featuring a red swan with a distinctive orange Konark Chakra, is expected to make way for livery housing [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[196,130,138],"tags":[],"class_list":["post-597152","post","type-post","status-publish","format-standard","hentry","category-civil-aviation-the-financial-express","category-newspapers","category-the-financial-express"],"acf":[],"_links":{"self":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/597152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/comments?post=597152"}],"version-history":[{"count":0,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/597152\/revisions"}],"wp:attachment":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/media?parent=597152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/categories?post=597152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/tags?post=597152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}