{"id":483354,"date":"2022-04-08T11:22:18","date_gmt":"2022-04-08T05:52:18","guid":{"rendered":"https:\/\/infralive.com\/web\/?p=483354"},"modified":"2022-04-08T11:22:18","modified_gmt":"2022-04-08T05:52:18","slug":"tata-packs-power-brands-in-mega-app-to-rival-amazon-ambani","status":"publish","type":"post","link":"https:\/\/infralive.com\/web\/tata-packs-power-brands-in-mega-app-to-rival-amazon-ambani\/","title":{"rendered":"Tata packs power brands in mega app to rival Amazon, Ambani"},"content":{"rendered":"<p>NEW DELHI: The $103 billion Tata Group will roll out its long-awaited all-in-one e-commerce app allowing users to buy everything from apparel to airline tickets as the sprawling conglomerate vies for a piece of the fiercely competitive sector currently dominated by Amazon.com Inc., Walmart Inc. and Reliance Industries Ltd.<br \/>\nMumbai-based Tata Digital Pvt.\u2019s digital services platform, Tata Neu, which will go live to consumers on Thursday, will have in-house brands including Croma, Westside, AirAsia India, the Taj chain of luxury hotels and BigBasket, according to the group\u2019s website. Described as a \u201csuper-app\u201d and in the pipeline since at least mid-2020, the website called it \u201ca unified platform that connects several brands across the Tata universe like never before.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NEW DELHI: The $103 billion Tata Group will roll out its long-awaited all-in-one e-commerce app allowing users to buy everything from apparel to airline tickets as the sprawling conglomerate vies for a piece of the fiercely competitive sector currently dominated by Amazon.com Inc., Walmart Inc. and Reliance Industries Ltd. Mumbai-based Tata Digital Pvt.\u2019s digital services platform, Tata Neu, which will go live to consumers on Thursday, will have in-house brands including Croma, Westside, AirAsia India, the Taj chain of luxury hotels and BigBasket, according to the group\u2019s website. Described as a \u201csuper-app\u201d and in the pipeline since at least mid-2020, [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[130,246,137],"tags":[],"class_list":["post-483354","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-power-the-times-of-india","category-the-times-of-india"],"acf":[],"_links":{"self":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/483354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/comments?post=483354"}],"version-history":[{"count":0,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/483354\/revisions"}],"wp:attachment":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/media?parent=483354"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/categories?post=483354"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/tags?post=483354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}