BENGALURU: Namma Metro\u2019s non-farebox revenue will be increased to 25% in two years, according to BMRCL MD Anjum Parwez.
\n\u201cMetro stations will have more retail outlets, including coffee shops, medical shops and stores selling chocolates. We also have plans to set up electric vehicle-charging and battery-swapping stations,\u201d he told STOI.
\nThe focus will be on advertisements inside trains, on pillars, platforms and station buildings. \u201cBut we don\u2019t have any plans to wrap trains with advertisements like some other Metro operators as it will affect aesthetics. We will focus more on advertising revenue once the BBMP ban is lifted. Firms will also be allowed to put up LED screens at stations for advertisement and branding,\u201d Parwez said.
\n\u201cFor the existing stations, there are no immediate plans to provide semi-naming rights to companies (to allow their name to appear as prefix to the station name). But those interested can tie up for upcoming stations like Infosys Foundation-Konappana Agrahara Metro Station (Electronics City),\u201d he said.<\/p>\n","protected":false},"excerpt":{"rendered":"
BENGALURU: Namma Metro\u2019s non-farebox revenue will be increased to 25% in two years, according to BMRCL MD Anjum Parwez. \u201cMetro stations will have more retail outlets, including coffee shops, medical shops and stores selling chocolates. We also have plans to set up electric vehicle-charging and battery-swapping stations,\u201d he told STOI. The focus will be on advertisements inside trains, on pillars, platforms and station buildings. \u201cBut we don\u2019t have any plans to wrap trains with advertisements like some other Metro operators as it will affect aesthetics. We will focus more on advertising revenue once the BBMP ban is lifted. Firms will […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[130,260,137],"tags":[],"class_list":["post-457503","post","type-post","status-publish","format-standard","hentry","category-newspapers","category-railways-the-times-of-india","category-the-times-of-india"],"acf":[],"_links":{"self":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/457503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/comments?post=457503"}],"version-history":[{"count":0,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/posts\/457503\/revisions"}],"wp:attachment":[{"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/media?parent=457503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/categories?post=457503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infralive.com\/web\/wp-json\/wp\/v2\/tags?post=457503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}